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Gucci Exhibition in Japan

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Gucci Exhibition in Japan

Gucci has brought its 90th anniversary celebrations to Japan with an archival exhibition at one of the city’s most famed temples. The Italian brand’s long-term commitment to a market that chief executive officer Patrizio di Marco claims, is showing resilience, even as it absorbs the trauma of the March earthquake and tsunami.

The disaster delayed Gucci,  forcing the brand to cancel some of its birthday festivities in Japan set to take place earlier this year but it ultimately decided to forge ahead with the Kyoto project. From now through July 13, some 73 pieces from Gucci’s archives are on display on the tatami-floored rooms of a building that is part of the temple complex surrounding the Golden Pavilion. The items include several variations on the bamboo bags from decades past, logoed luggage and a golf bag from 1970.


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